We’re finding that music is traveling farther and wider than ever before, and with it are a whole host of new opportunities for you to reach new fans.
Lines between genres continue to blur.
Local music travels the world.
Fans are coming into spotify in new ways.
New fans are great, but big fans are better. See how valuable deepening your relationship with existing fans can be.
A fan that saves your track will listen to it 3x more.
User playlists lead to a lot more than streams.
Hardcore fans listen like crazy.
Release isn’t a single moment, it’s a cadence. Here are some tips to help you get the most out of every release.
Update your profile before your release to ride the wave.
Don’t stop sharing after your release comes out.
New releases give your other music a bump.
A release is never finished.
In a year where touring was virtually non–existent, merch became more important than ever. We’re learning some interesting best practices that will help you get the most out of your merch store.